Social media design is always changing and on-the-move. Platforms such as Facebook, Instagram, Twitter and LinkedIn are continually evolving; this forces brands and businesses to develop in-depth social media strategies and stay up-to-date with the latest trends. At Design4U Online, our design studio offers social media design that will generate results.
Below, we’ve listed 4 helpful tips to keep in mind when you’re designing for social media. Keep reading to learn more, and if you would like to enquire about our social media design packages - then please contact us via the details at the bottom.
One of the first tips we can give you is that consistency and cohesion is a necessity in social media design. The simple reason being that it helps with brand recognition, and also builds trust and loyalty with your followers. There are a number of ways you can ensure consistency across your social media pages - for example, sticking to a colour theme, defined style of typography and regular posting. All of these will showcase your brand as a trustworthy, authentic one, and you’ll imprint yourself in your audience’s memories.
Social media design is all about content. And, with so much of it out there, it’s hard to make an impact with your content. However, there are things you can do - such as posting high quality, shareable content. A tip is to create unique content that is relevant and will be something that your audience is genuinely interested in. Whether it’s a new infographic, social media competition or quotes post, there are so many ways you can keep your social media content fresh and original.
Colour communicates so much. And, as consumers, many of us associate brands with particular colours, and this influences the way that we perceive these brands. When you are considering your social media design strategy, you should aim to use colour that mirrors your brand identity. For instance, vibrant colours if you’re a fun, exciting and youthful business. Another way to use colour is to use colours associated with events or times of the year - red for Valentine’s Day - and integrate them into your content for that period.
Posting on social media can be taxing, but it can be easier if you use social media templates. Social media templates can make your job easier, saving you time and ensuring consistency across your social media posts too. At Design4U Online, we can collaborate with you to create social media templates that work for your brand and business.
Here at Design4U Online, our studio provides social media design that increases the visibility and resonance of your brand on social media platforms. We will work alongside you to create authentic content that makes an impact and reaches your desired audience. Our high quality content will boost your brand awareness and engagement, enabling you to attract new customers and grow online.